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Your Global Partners in the Business of Innovation


With over 20 years of experience, Yossi specializes in dispute resolution, with an emphasis on intellectual property litigation, advising major technology-based companies on a wide range of intellectual property issues.

His work includes advising and representing global clients in a wide range of industries, regarding complex IP litigation, and transactions. This also involves counseling on matters regarding patents, trademarks, designs, copyrights, trade secrets, counterfeiting, and unfair competition. From market leaders to dynamic startups, Yossi helps clients protect their market position and maximize their intellectual property. Clients also benefit from Yossi’s experience advising on IP rights portfolios and licensing agreements.

Yossi has been involved in providing insight and strategic acumen, as a committed defender of his client’s interests, to prevent cases from reaching the litigation stage. He has appeared in intellectual property disputes before the Israel Patents, Designs and Trademarks Office and the entire range of Israeli civil courts and arbitration tribunals, for matters including civil proceedings involving temporary injunctions, seizure orders, oppositions, and applications for cancellation, private criminal complaints, and administrative actions.

Yossi’s clients range from start-up companies to Fortune 500 companies from various business sectors, among them major global corporations and academic institutions, multinational fashion companies, leading hotel chains, prime broadcasting networks, major retail corporations, and government agencies.

A WTR Global Leader.
A 2020 IAM 1000 Recommended Lawyer.
A 2020 Legal 500 Recommended Lawyer
"Yossi Markovich is a key player in patent revocation proceedings in Israel".
”On the litigation side, Yossi Markovich enjoys an outstanding market reputation, with one peer describing him as “a great friend, rival and a true gentleman”.
Yossi has been ranked as a Patent Star and Trademark Star.
"Yossi Markovich is another venerated figure; he hits his stride in make-or-break cases".
Chambers & Partners Global Leaders 2022 - Yossi Markovich is a Tel Aviv-based lawyer who represents a range of domestic and multinational companies in patent and trade mark infringement proceedings. "He is collegial and a very good litigator".
WTR1000- 2022- Gold - enforcement and litigation - Israel; "Bringing out the big guns in contentious scenarios is Yossi Markovich, who reportedly handles one-quarter of all trademark litigations in the jurisdiction and famously secured the highest compensation award ever issued in an Israeli anti-counterfeiting suit".
Chambers & Partners 2023 - Ranked Lawyer - Intellectual Property, Israel; "Yossi Markovich is an adept lawyer who represents a range of domestic and multinational companies in patent and trade mark infringement proceedings".
WTR1000 2023 - Gold - Individuals: enforcement and litigation - Israel; “...The experience and expertise of the group is invaluable. Every attorney is helpful, professional, personable and a pleasure to work with. The set works together seamlessly, providing a smooth and effective service.” Leading the contentious offering is Yossi Markovich. “Yossi is a talented, tough and persistent litigator who represents a number of high-profile names. He is also an excellent negotiator.”
Recognized by the Legal 500 2023 guide as a Leading Individual in the area of Intellectual property: disputes.
Recognized by the Chambers and Partners 2024 Legal Guide guide as a Leading Individual in the area of Intellectual Property.
WTR1000 2024 Individuals- Enforcement and Litigation - Gold.
Chambers and Partners Global Legal Guide 2024 Individuals - Intellectual Property.